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Commerce transformation in the era of rapid change:
Commerce Transformation Days coming in September 2022

26.07.2022

Commerce Transformation Days

Commerce Transformation Days (CTD) is an international conference fully dedicated to the digital transformation of commerce. On September 22 and 23, 2022, the 7th edition of this annual event, previously known as the E-commerce Directors Congress, will take place at the Concordia Design business center in Wrocław.

Commerce Transformation Days

After two years of restricted event activity, the conference organized by Unity Group returns with redoubled strength. CTD is a meeting place for European entrepreneurs interested in the latest and most important trends in digital transformation of commerce. This year, it will be held in hybrid format (online and offline).

The organizers have planned six thematic blocks: commerce transformationdigital salesscalableoperationsdata & AIcloud & cybersecurity and society & organization. The event will be attended by key market experts representing top brands, such as: AllegroCarrefourSuper-PharmEuro RTVAGDBRWŻabkaPwCand many more.

The Program Council, consisting of top market experts, will ensure the highest value of the event.

Speaking on the main stage of the event will be, among others:

  • Justyna Torres – E-commerce & Customer Excellence Director, Carrefour Italia
  • Przemysław Kotecki – Director of Transformation Office, Allegro
  •  Anna Bogdańska – Digital Development Director, RTV EURO AGD
  • Jacek Jaworski – Digital Experience Director & Digital Transformation Lead, UPC Polska
  •  Izabela Wisłocka, Vice Director, Digital Ecosystems, PwC
  • Dominik Janes – Head of Business Development, Unity Group

Commerce Transformation Days

For the two-day conference, the organizers have planned a 20-hour dose of knowledge in the form of inspiring lectures, engaging discussion panels and practical workshops in small groups. The slogan of the event is: “Commerce transformation in the era of rapid change: How to prepare for the unpredictable?”. Possible scenarios of how companies might respond to change will be discussed by e-commerce experts from various sectors and countries. In addition, the conference will address the most interesting trends related to the commerce industry, including cross-border, q-commerce, content commerce, green commerce, live commerce, e-grocery, as well as the expansion of marketplaces, new business models, including direct to consumer (D2C), and the subject of safe business scalability based on new technologies. There will also be panels thematically related to changes taking place in society, based on business cases of top brands. The conference will be conducted in two languages with simultaneous Polish-English and English-Polish translation.

The event is under the Honorary Patronage of the President of Wroclaw.

Partners of this year’s edition are well-known international brands: AWS (strategic partner), MuleSoftKenticoPrefixboxFortinetONe and Akeneo.

Such institutional partners also joined the event: WPTBVOHIT Cornere-izbaPMI Chapter PolandARAW.

To find out more

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